I was lucky enough to have attended a 'pop up talk' at Kendall College of Art and Design featuring Tom Wedell. He discussed his techniques of poster making along with his wife/ design partner Nancy Skolos (who sadly could not attend). The main topic discussed was their process. The documentation of their work through every step of the design was not only insanely admirable, but important and inspiring. This lead me to design a poster for the event I had attended. Through the notes I took and research I went into, the easiest revelation was made. They both wear glasses; unique to each. Through their eyes only can their true process be seen clearly.
Stage 1: Find Nancy and Tom's glasses
Nancy's glasses
Tom's glasses
Stage 2: Place elements in context
Stage 3: Add typographic essentials
Stage 4: Give context to typography
Stage 5: Refine and introduce visual elements that complete the piece
Thank you!
